Author: Sam Allcock

Sam Allcock is a seasoned journalist and editor with a deep passion for the culinary arts. With over two decades of experience in the world of food writing, Sam has become a distinguished voice in the industry, renowned for his insightful reviews, engaging storytelling, and unwavering commitment to highlighting the finest in gastronomy. As the Editor-in-Chief of Feast Magazine, he leads a dynamic team dedicated to exploring the diverse and ever-evolving culinary landscape. Sam's journey into food journalism began with a childhood fascination for cooking, inspired by his grandmother's kitchen where he first learned the magic of blending flavors and crafting delicious meals. This early love for food led him to pursue a degree in Journalism from the University of Leeds, where he honed his skills in writing and developed a keen eye for detail. Throughout his career, Sam has traveled extensively, tasting and documenting cuisines from around the world. His articles are known for their rich, vivid descriptions and his ability to convey the cultural contexts of the dishes he explores. Whether it's a hidden gem in a bustling city or a traditional dish in a remote village, Sam's work brings the reader right to the heart of the culinary experience. Under Sam's leadership, Feast Magazine has flourished, earning accolades for its in-depth features, exclusive interviews with top chefs, and comprehensive guides to the best dining spots. His editorial vision emphasizes sustainability, innovation, and authenticity in the culinary world, ensuring that the magazine not only entertains but also educates and inspires its readers. Beyond his professional achievements, Sam is an advocate for food education and sustainable practices. He frequently participates in panels, workshops, and community events, sharing his expertise and fostering a greater appreciation for the art of cooking and the importance of ethical food consumption. In his free time, Sam enjoys experimenting with new recipes, exploring local farmers' markets, and hosting dinner parties for friends and family. His personal blog, where he shares his culinary adventures and recipes, has a loyal following, further cementing his status as a trusted authority in the world of food. Sam Allcock's dedication to his craft and his genuine love for all things culinary make him a pivotal figure in food journalism, continuously inspiring and delighting food enthusiasts around the globe.

As football fever sweeps across the nation, Deliveroo has teamed up with Jonny Marsh, AKA ‘The Footballer Feeder’ to give fans and their friends the chance to eat like an England player  Two lucky winners and their mates will be served up Jonny’s exclusive ‘Baller Bites’ sharing menu from the comfort of their own sofa as the final two England group stage matches commence The three-course feast features dishes inspired by those served to Jonny’s VIP customers, such as vindaloo pie and buffalo glazed chicken wings Anyone who orders a Match Day meal deal from the Deliveroo app via selected…

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Who would have thought that humble apple cider vinegar, that tart kitchen staple, would become the next trendy artisan obsession? But in recent years, a new crop of craft apple cider vinegar makers have started treating the fermented beverage more like a fine wine than distilled white vinegar’s humble country cousin. The newfound appreciation for high-end apple cider vinegar (or ACV for those in the know) is being driven by several factors converging at once – growing interest in natural health remedies, increased demand for craft and locally-sourced foods, and a trend toward alcohol-free drinking options beyond soda or juice.…

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Giggling Squid, the Thai restaurant known for its authentic flavours and relaxed dining atmosphere, is delighted to announce the grand re-opening of its Norwich branch on Tuesday 11th June at 5pm. The newly renovated restaurant features unique botanical décor, captivating showpiece bird cage seating areas designed for special meals, and cosy green banquettes that create the perfect setting for sharing delicious Thai dishes with loved ones. The cuisine on offer will include Giggling Squid’s iconic Thai tapas dishes and latest additions, such as a plant-based starter, Salt & Pepper Chilli Mushrooms (£6.80), a meat-free alternative to their bestselling Salt & Pepper Squid (£8.80), the succulent Caramelised…

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Beloved UK syrup brand unveils original flapjacks Shoppers can enjoy a delicious treat made with Lyle’s Golden Syrup Available from Sainsbury’s and Ocado this June  Lyle’s Golden Syrup has announced its first original golden syrup flapjacks, rolling out across UK supermarkets this June. The new Lyle’s Golden Syrup Flapjacks are delicious ready-to-eat flapjacks, made with the unmistakable and deeply comforting richness of Lyle’s Golden Syrup. Flapjacks have long been a beloved British treat, harkening back in origin to the 1600s. Homemade by generations of families, the best flapjacks have used Lyle’s Golden Syrup, since it became a kitchen cupboard staple…

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THE ENTOURAGE GROUP is launching the venue’s first UK site in September 2024 THE ENTOURAGE GROUP is bringing the unprecedented fine dining MR PORTER Steakhouse, Bar & Lounge from Amsterdam to London in September 2024. Headed by co-owner & co-founder Yossi Eliyahoo, this will be the fourth MR PORTER site, with locations in Amsterdam, Barcelona and pop-up in Ibiza. MR PORTER, where the spotlight is on the ‘Dinner to Sinner’ artfully blends qualities of the modern steakhouse with the buzz and experience of a chic lounge. Expect a dynamic experience, offering unparalleled taste combinations, top-notch techniques, and the finest Aberdeen Scottish beef…

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Jonny Wilkinson, sporting hero turned mental health ambassador and business founder, is excited to announce the relaunch of his best-selling, multi-award-winning kombucha brand, with a new name, new products and a clear purpose – One Living (formerly No.1 Living). Since their launch in 2018, the brand has grown to become the second biggest kombucha brand in the UK. One Living is evolving beyond a best-selling beverage brand and is now focused on empowering individuals to ‘feel at one’ by supporting mental health, gut health and overall wellbeing. “My main mission in life is to help promote mental wellbeing. My mental…

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On the 25th June, for one night only, José Pizarro will host an exclusive 6-hands dinner at Pizarro Restaurant in collaboration with esteemed chefs Carlos Martin and Sergio González from Almuñécar La Herradura. This unforgettable evening will see friends come together to celebrate a shared love for Andalusian cuisine and mark Pizarro’s month-long partnership with Almuñécar La Herradura Tourism Board, which will also be running a competition in the Bermondsey restaurant. Across the month of June, any guests who try the limited edition bluefin tuna and monkfish rose dish will be in with a chance of winning a luxury, activity-filled,…

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A groundbreaking new commercial fermentation site Introducing a brand new Fermentation Factory, by the world’s first zero-waste restaurant Silo, in partnership with Crate Brewery. To mark the 10 year anniversary of Silo’s inception, Founder Douglas McMaster and team are delighted to launch a new site for the cultivation of commercial quantities of koji, ‘zero soy sauce’ and beer grain miso. Headed up by Ryan Walker, fermentation guru and frontrunner in Silo’s Research and Development, the project aims to upscale what has traditionally been an in-house venture, transforming challenging ingredients into exceptional, high-value products that can be used in mainstream kitchens…

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Gopuff, the leading instant grocery delivery service, announces today a new partnership with Barclaycard, with exclusive offers available to Barclaycard holders on the platform to help lower the cost of grocery baskets. Gopuff shoppers using their Barclaycard at checkout are now eligible for two exclusive new offers, making it easier and more affordable than ever to get groceries delivered straight to your door in minutes. New Gopuff customers paying with their Barclaycard can now enjoy £10 off their first four orders when they spend a minimum of £25 per order. In addition, new & existing customers who sign up for Gopuff…

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Lipton is calling attention to the lunch break habits of Britons, encouraging them to reclaim their lunch break with its newly launched Lipton Lunch Club It’s time to swap dining ‘al-desko’ for dining alfresco. Desk-side dining has become the new norm across Britain’s offices, as looming deadlines, back to back meetings and full inboxes cause lunch breaks to fall off the priority list and into the ‘nice-to-have’ pile. Lipton® research has found that Britons aren’t taking their lunch break and Lipton is on a mission to change this with the launch of the Lipton Lunch Club, which will bring the…

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