Applebee’s Neighbourhood Grill + Bar has broadened its bespoke burger range in the United States with the debut of the Whole Lotta Bacon Burger.
This new offering features a beef patty enriched with seared Applewood-smoked bacon, adorned with an additional trio of bacon slices, bacon sauce, and American cheese.
Presented on a toasted Brioche bun with accompaniments of lettuce, tomato, red onion, and pickles, the burger is served alongside a portion of chips.
Joel Yashinsky, Applebee’s Chief Marketing Officer, shared his enthusiasm for the new addition, stating: “If you love bacon, we’ve got the burger for you.”
“This burger has all your bacon bases covered with Applewood-smoked bacon seared into the beef patty, bacon in the tangy sauce and bacon slices on top. Don’t miss your chance to enjoy one of our new guest-favourite items!”
The Whole Lotta Bacon Burger, priced at $9.99, is available for a limited period.
The handcrafted burger menu at Applebee’s features a variety of choices including the Bourbon Street Mushroom Swiss Burger, the Neighbourhood Burger, the Impossible Cheeseburger, the Quesadilla Burger, the Whisky Bacon Burger, the Classic Bacon Burger, the Classic Cheeseburger, and the Classic Burger.
In a festive spirit, November 2023 saw Applebee’s unveiling a novel cocktail assortment in the US, in celebration of the holiday season.
Among the festive concoctions was the Tipsy Reindeer, a punch crafted with Smirnoff vodka, Ocean Spray cranberry juice, pomegranate, and premium lemon sour, garnished with a Santa gummi.
The collection also showcased the Berry Merry Daiquiri, a blended daiquiri featuring Captain Morgan rum, melon liqueur, strawberry, and lime, finished with a Santa gummi topper.
Additionally, the selection included Stella Artois beer, presented in Applebee’s exclusive Brewtus draft beer glass, and Mucho Cocktails, concocted with top-shelf spirits and served in the signature Mucho glass.