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    HOSPITALITY COMES TOGETHER to DRIVE INNOVATION

    Sam AllcockBy 2 Mins Read

    More than 100 hospitality businesses, from large multi-site operators to small independents, came together in Oxford yesterday to collaborate with technologists, consultants and professors on improving productivity and driving innovation in hospitality.

    At the first accelerator event run by Jane O’Riordan as part of the Hospitality Sector Council, operators heard from Kevin Hollinrake MP, Minister for Enterprise, Markets and Small Business, to open the day.

    Hosted by Oxford Brookes Business School and supported by the Department for Business and Trade and UKHospitality, the event facilitated lively discussion and workshops that were designed to stimulate innovative ideas around customer experience, streamlining tasks in a lively hospitality environment, and dealing with production and delivery.

    Businesses left enthused with a desire to drive growth and invest throughout the sector, and innovation partners and policymakers gained unique insights into the specific needs of hospitality businesses to become more productive. Jane and her innovation working group, which sits under the Council, will now develop key outputs of the event and share them across the industry.

    Jane O’Riordan, who chairs the Innovation Working Group (IWG), and is a member of the HSC, said: “Events like this are so important to provide an opportunity for operators to dedicate time to coming up with innovative solutions to drive our productivity.

    “Hospitality’s creativity and flair to come up with new ideas was clear to see today and I’m confident that this debut event will be the start of a successful series of events to drive this important agenda.”

    Kate Nicholls, Chief Executive of UKHospitality, said: “Hospitality is one of the most innovative sectors in the economy and bringing together over 100 of our brightest minds made for a fantastic event full of ideas.

    “I’m delighted that UKHospitality has been able to work with Jane, the Hospitality Sector Council, and the Department for Business and Trade to organise this event, and we look forward to more successes like today in the future.”

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    Sam Allcock is a seasoned journalist and editor with a deep passion for the culinary arts. With over two decades of experience in the world of food writing, Sam has become a distinguished voice in the industry, renowned for his insightful reviews, engaging storytelling, and unwavering commitment to highlighting the finest in gastronomy. As the Editor-in-Chief of Feast Magazine, he leads a dynamic team dedicated to exploring the diverse and ever-evolving culinary landscape. Sam's journey into food journalism began with a childhood fascination for cooking, inspired by his grandmother's kitchen where he first learned the magic of blending flavors and crafting delicious meals. This early love for food led him to pursue a degree in Journalism from the University of Leeds, where he honed his skills in writing and developed a keen eye for detail. Throughout his career, Sam has traveled extensively, tasting and documenting cuisines from around the world. His articles are known for their rich, vivid descriptions and his ability to convey the cultural contexts of the dishes he explores. Whether it's a hidden gem in a bustling city or a traditional dish in a remote village, Sam's work brings the reader right to the heart of the culinary experience. Under Sam's leadership, Feast Magazine has flourished, earning accolades for its in-depth features, exclusive interviews with top chefs, and comprehensive guides to the best dining spots. His editorial vision emphasizes sustainability, innovation, and authenticity in the culinary world, ensuring that the magazine not only entertains but also educates and inspires its readers. Beyond his professional achievements, Sam is an advocate for food education and sustainable practices. He frequently participates in panels, workshops, and community events, sharing his expertise and fostering a greater appreciation for the art of cooking and the importance of ethical food consumption. In his free time, Sam enjoys experimenting with new recipes, exploring local farmers' markets, and hosting dinner parties for friends and family. His personal blog, where he shares his culinary adventures and recipes, has a loyal following, further cementing his status as a trusted authority in the world of food. Sam Allcock's dedication to his craft and his genuine love for all things culinary make him a pivotal figure in food journalism, continuously inspiring and delighting food enthusiasts around the globe.

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